Social media is used to create viral publicity and increase awareness of a product or brand for any business or event, at a really affordable cost. In the past few years, with the emergence of major search engines, Social Media Optimization (SMO) has become the byword of internet savvy marketers, with its ultimate goal being to generate traffic and awareness for a brand or website. SMO is defined as a type of Search Engine Marketing where social media, online communities and community websites are used for publicity.
Search Engine Optimisation (SEO)is all about enhancing your website ranking in online search engine rankings and consequently increasing the targeted traffic to your website over a period of time. SEO can be performed for the entire website and individual web pages.
Whether you are building a community to support your customers or running a blog to keep the public informed, social media services from Search Infotech can position your company at the front of this marketing opportunity. SMO is a contemporary and swift method of marketing on social media such as blogs, community sites, video sharing sites etc. Today LinkedIn, Facebook, Twitter, Flickr and YouTube are major social networking sites that get over 5 million visitors every day and are an important hub for marketing.